We are an ISO 9001:2015 Certified Company
International Trade & Market Development Assistance
Global Trading Services
Exporting can be a great way to grow a company, but it also entails Risks. Any company looking to expand into foreign markets must first gather information, prepares an export plan, make a series of key decisions and line up the necessary financing.
Our Value Proposition
- Foreign Market Entry Strategy
- Trade Analytics
Foreign Market Entry Strategy
Doing business internationally is much more complex than simply finding a market and making the sale
Most successful exporters around the globe agree on two key pre-conditions to approach foreign markets; identifying the right markets for their products and developing the right market entry strategy. Hence, it's essential to research overseas markets before starting to market, promote or sell a product or service.
Therefore, exporters’ research agendas must consider an analysis of competitors, potential customers and consumers, and other influential market forces. Investigating routes to market, logistics and regulation concerning entry into the chosen market can also facilitate planning practical aspects.
That is why we have formulated fully integrated service in developing a comprehensive international business strategy. Its focus is on identification & penetration strategies for foreign markets and its development process involves structured meetings with the top management of a company.
The strategy determines the optimum mix of direct exports, foreign investment, cooperation through outsourcing, licensing, co-production, joint venture, acquisition or merger with regard to selected target markets.
We diligently bring together business and technology to help companies drive enterprise performance, accelerate innovation, enhance the customer experience, and increase employee productivity. In today's economy, the challenge to reduce costs while growing top line by improving business processes and operations has never been greater.
With our ability to maximize operational efficiencies, unlock growth potential and empower transformative change, we will play pivotal role to reduce overall operating costs and invest in business growth for our Clientele. Our team has a unique blend of industry and consulting experience, which provides pragmatic solutions to complex issues while leveraging industry best practices.
Business Strategy for Global Expansion
Phase 1: Country Prioritization
- Data based screening to identify attractive market and develop country-specific criteria.
- Conduct Trade flow analysis to select target global country/market with secondary resource search.
- Market Segmentation by dividing target market into consumer-base subsets with common demand based on Export-Import Trade review.
Phase 2: Market Due Diligence
- Assessment of external environment including market assessment, customer analysis, competitor analysis and regulatory review.
- Secondary source review of relevant customer/product segmentation and customer clusters for development of market model & revenue forecasts.
- Develop market revenue model based on qualitative & qualitative inputs.
Phase 3: Entry Strategy
- Evaluate the need for Partner / Collaboration / Local Agent or Trading companies.
- Screen companies to determine potential Partners candidature and review secondary data source for potential ally company.
- Develop key criteria based on critical market success factor & company specific needs thereby conduct interview based screening process & selection.